TORONTO — CULT Food Science Corp. recently announced that its subsidiary, Further Foods, has secured initial orders for Noochies! products from distributors in Singapore, Canada and Europe, marking a big step forward in the brand’s international expansion.
According to CULT, the international expansion of Noochies! marks a significant milestone in Further Foods’ growth strategy, as the brand continues to meet the increasing global demand for sustainable, high-quality pet nutrition.
“This international expansion is a pivotal moment for Noochies! and a testament to the growing global demand for sustainable, high-quality pet nutrition,” said Mitchell Scott, chief executive officer of CULT. “By entering markets in Singapore, Europe and Canada, we’re not only broadening our reach but also advancing our mission to redefine pet food with ethical and innovative solutions. We are thrilled to partner with distributors in these key regions to make Noochies! accessible to more pet owners who are seeking better, more responsible options for their pets.”
According to CULT, Singapore’s growing market for ethical and sustainable food alternatives and Europe’s forward-thinking consumer base make both areas potential “key regions” for the Noochies! brand. Additionally, in Canada, where Noochies! is already established, the expansion will allow for deeper market penetration and enhanced brand awareness.
By expanding into these key regions, Noochies! will introduce both its freeze-dried pet treats made without factory farming, as well as its recently launched line of Noochies! Sprinkles — a food topper designed to add nutrients and flavor to pets’ meals. According to CULT, this expansion reinforces the brand’s commitment to offer sustainable, ethical alternatives to conventional pet foods while maintaining high nutritional standards.
The international expansion will be supported by Further Foods’ network of distributors, ensuring that both the Noochies! treats and Sprinkles are readily available to consumers seeking its “responsible” pet treat and food topper options.
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